You’ve done the work. Switched to a better cleaner. Lowered your wash temperature. Extended your bath life. Your Total Cost of Ownership dropped by 40%. Job done, right?
Not quite. Without ongoing monitoring and support, those savings start slipping away. Concentration drifts. Contamination patterns change. A new machining oil gets introduced. Six months later, you’re back to where you started, wondering what went wrong.
This is why after-sales service in industrial cleaning matters more than most companies realise. And it’s why we built Pure Performance 365, a year-round programme designed to protect and improve your cleaning results long after the initial conversion.
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The problem with one-time optimisation
Industrial cleaning is not a set-and-forget operation. Your process exists in a dynamic environment where variables shift constantly:
- Production volumes fluctuate, changing how much contamination enters the wash bath
- Machining fluids get substituted, sometimes without informing the cleaning team
- Seasonal temperature changes affect bath behaviour and energy consumption
- Staff turnover means institutional knowledge walks out the door
- Equipment wear gradually degrades performance in ways that aren’t immediately obvious
A cleaning process optimised in January can be significantly sub-optimal by July. Without regular monitoring and adjustment, TCO creeps back up. The savings you worked hard to achieve quietly disappear.
What Pure Performance 365 delivers
Pure Performance 365 is our commitment to year-round cleaning process optimisation. It’s not a maintenance contract. It’s a partnership that ensures your cleaning operation keeps improving, not just maintaining.
The programme includes:
Regular service visits. Our technical specialists visit your site on a scheduled basis to check bath conditions, measure concentration levels, assess cleanliness results, and identify any drift before it becomes a problem. Think of it as a health check for your cleaning process.
Proactive adjustment. When we spot something changing, we don’t wait for you to notice a problem. We adjust parameters, recommend process tweaks, or reformulate if your contamination profile has shifted. Prevention beats firefighting.
TCO tracking. We monitor the metrics that matter: energy consumption, bath lifetime, chemical usage, and cleanliness consistency. You get visibility into your actual costs, not just your cleaner purchases.
Knowledge transfer. Staff turnover shouldn’t mean starting from scratch. We document your process parameters, train new operators, and ensure continuity even when people change.
Continuous improvement. Every visit is an opportunity to find further savings. A 2% improvement here, a 5% reduction there. Over a year, these incremental gains compound into significant value.
Want to see what ongoing optimisation could save you?

Why most suppliers don’t offer this
Here’s the uncomfortable truth about the industrial cleaning chemicals market. Most suppliers make more money when your process is inefficient. Shorter bath life means more chemical sales. Higher temperatures mean faster consumption. Re-work means you need more cleaner.
A genuine after-sales service programme that reduces your consumption is, frankly, a terrible business model for a commodity chemical supplier. Which is why most don’t offer it.
At DST-CHEMICALS, we’ve built our business differently. Our products are formulated for longevity and efficiency. Our margins come from delivering measurable value, not from selling you more litres. When your TCO goes down, you stay a customer. For 40 years, that approach has worked.
The real cost of no after-sales support
Consider what happens without ongoing support:
- Concentration drift goes unnoticed until cleanliness fails
- Bath changes happen reactively (problem already occurred) rather than proactively (optimised timing)
- Energy consumption creeps up as operators compensate for declining performance by raising temperatures
- Quality issues get blamed on the cleaner rather than the process
- Opportunities for further improvement are missed entirely
We’ve seen companies achieve excellent results in the first three months, then gradually return to their old cost levels within a year. Not because the product stopped working, but because the process drifted and nobody was watching.
Learn how TCO works in industrial cleaning:

What to expect from Pure Performance 365
When you work with DST-CHEMICALS under Pure Performance 365, here’s how the relationship typically unfolds:
Initial evaluation. We assess your current cleaning process, identify your contamination types, test product compatibility, and calculate your baseline TCO.
Conversion and optimisation. We handle the conversion to the right DST product, set up optimal parameters, and verify cleanliness results meet your requirements.
Scheduled service visits. Regular check-ins to monitor performance, adjust as needed, and document results. Frequency depends on your operation’s complexity and volume.
Ongoing improvement. Each visit is an opportunity to find additional savings. We track your TCO over time and work to keep pushing it lower.
The goal is simple: improve your business.
Frequently asked questions
What is Pure Performance 365?
Pure Performance 365 is DST-CHEMICALS’ year-round after-sales service programme for industrial cleaning. It includes regular service visits, process monitoring, TCO tracking, and continuous optimisation to ensure your cleaning operation keeps improving over time.
Why do I need after-sales service for industrial cleaning?
Industrial cleaning processes drift over time due to changing production volumes, new contamination types, seasonal variations, and staff turnover. Without ongoing monitoring and adjustment, TCO savings erode and performance declines. After-sales service catches these issues early and keeps your process optimised.
How often are service visits under Pure Performance 365?
Visit frequency is tailored to your operation’s needs. High-volume or complex processes may warrant monthly visits. Simpler operations might need quarterly check-ins. We agree a schedule based on what delivers the best value for your specific situation.
What happens during a service visit?
Our technical specialists check bath concentration, assess contamination levels, verify cleanliness results, review operating parameters, and identify any drift from optimal settings. We then adjust as needed and document findings. You receive a clear picture of your process health and any recommended actions.
Does Pure Performance 365 cost extra?
The programme is built into how we work with customers. The value it delivers, through maintained savings, avoided problems, and continuous improvement, typically far exceeds any service cost. We’re happy to discuss specific arrangements based on your needs.
Can I get Pure Performance 365 if I’m already using DST products?
Yes. If you’re an existing DST-CHEMICALS customer, your operation is already part of the Pure Performance 365 programme. We’ll start with a process review to establish your current baseline and identify improvement opportunities.
How do I measure the value of after-sales service?
Track your TCO over time: chemical costs, energy consumption, bath lifetime, wastewater volumes, and re-work rates. Compare these metrics before and after implementing Pure Performance 365. Our service visits include documentation that helps you see trends and quantify savings.
Ready to protect your TCO savings with Pure Performance 365?
Nick Bjerregaard
International Process & Technical Manager
Technical Manager at DST-CHEMICALS: 20 years of chemical industry experience, driving innovation, efficiency, and environmental sustainability.
Environment, social and governance
At DST-CHEMICALS, sustainability is at the heart of everything we do. We engaged with key stakeholders, including our team of suppliers, to ensure we focused on what truly mattered. Ready to see the full picture? Keep an eye out for our ESG report, where we share the next steps in our journey to sustainability.
